Project Duration: 6 years and continuing | Geographical Reach: Gujarat

Building a Malnutrition Free Gujarat

Project Tushti is a public-private partnership between the Government of Gujarat, Nayara Energy Limited, JSI R&T India Foundation. TUSHTI focuses on the “First 1000 days” window of opportunity and adopts a life cycle approach to improve nutritional status of adolescent girls, pregnant women, lactating mothers and children under 5 years of age. The project integrates promotion of positive nutrition practices, improved health seeking behaviour, and strengthening of Anganwadi Centre (AWC) services to deliver sustainable impact at scale. Tushti is being implemented in Devbhoomi Dwarka, Gir Somnath, Porbandar and Amreli districts of Gujarat.

The TUSHTI Innovation Toolkit

We provide end-to-end solutions for malnutrition management through a specialized suite of services:

Growth Monitoring & Digital Tracking

Joint growth monitoring and unique tracking of under 5 children through the Poshan Tracker and Tushti’s Digital Health Card.

Human-Centred Behaviour Change Approach

A 360 Degree SBCC model addressing nutrition, health, hygiene, and care practices.

Nutritional Care Centre (NCC)

15 days intensive care for malnourished children with provision of fortified meals prepared from the ICDS- Take Home Ration, parental counselling, and health check-ups.

Purna Potli

Specialized kits to promote menstrual hygiene among adolescent girls.

Poshan Vatika

Nutrition gardens enabling sustainable food access to families.

Poshan Sakhi

The Nutrition Tele-Counselling Centre Housed at the SMC in Gandhinagar, the Poshan Sakhi center leverages cutting-edge digital technology to provide interactive, personalized nutrition guidance.

Our Operational Model

We combine community centric solutions, collaborative partnerships, and data informed approaches to empower local stakeholders and enhance existing systems. By focusing on continuous monitoring, capacity building, and adaptive planning, we ensure long-term, sustainable improvements that create lasting impact.

1.

Social and Behavior Change Communication (SBCC)

Through counseling and digital multimedia, we drive change in infant and young child feeding practices, anemia prevention, menstrual health, and immunization uptake, reinforcing Government-led platforms like “4 Tuesdays,” Anganwadi Centres, and VHSNCs with targeted communication materials.

2.

Strengthening Government Systems (ICDS)

We strengthen ICDS delivery at the district level through innovative growth monitoring, frontline worker capacity building, and data-driven decision making

3.

Community Mobilization

We activate Village Health Sanitation and Nutrition Committee (VHSNC)and Panchayati Raj Institutions to take local ownership of
health and nutrition outcomes, turning communities into active champions of change.

Our Success

Reduction in underweight

10 %

Gram Panchayats declared as Suposhit Panchayats

0 +

Anganwadi centers converted to SMART Anganwadi

0 +

Increase in Consumption of Take-Home Ration provided under ICDS

10 %

Adolescent girls empowered by Purna Potli on menstrual hygiene

2490 +

VHSNCs strengthened with 600+ members

10 +

Reduction in underweight

10 %

Gram Panchayats declared as Suposhit Panchayats

0 +

Anganwadi centers converted to SMART Anganwadi

0 +

Increase in Consumption of Take-Home Ration provided under ICDS

10 %

Adolescent girls empowered by Purna Potli on menstrual hygiene

2490 +

VHSNCs strengthened with 600+ members

10 +

Families benefitted through Poshan Vatika

3980 +

State wide dissemination of IEC/BCC materials

49980 +

Families benefitted through Poshan Vatika

3980 +

State wide dissemination of IEC/BCC materials

49980 +

(Data as on 31st January 2026)

Success Stories

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